A great AP story about just how badly the Mormons have been burned by their involvement in Prop 8.
Church insiders say Prop. 8 has bred dissent among members and left families divided. Some members have quit or stopped attending services, while others have appealed to leadership to stay out of the same-sex marriage fight...It's a long article, and very good - read it.
Mormonism, Shipps said, has struggled with its image since its western New York founding in 1830 for a host of reasons, including polygamy.
Leading up to Salt Lake City's 2002 Olympic Winter Games, the faith worked hard to craft a modern, mainstream image, touting its unique American history, culture and worldwide humanitarian work to thousands of reporters.
"This really undercut the Mormon image that had been so carefully nurtured during the Olympics," Shipps said.
